
How we work
03
Go live
Daily pacing, creative cycles, source curation, fraud checks.
01
Discovery & KPI alignment
Goals, geos, budgets, compliance.
02
Pilot setup
Tracking, events schema, creative pack, allowlists/denylists.
03
Go live
Daily pacing, creative cycles, source curation, fraud checks.
04
Optimization
Event‑level bids, cohort ROAS/LTV analysis, scale only when ROI holds.

Solutions
For Advertisers
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Programmatic UA: Data‑driven buying (open exchange + PMPs) with audience, geo, device, and contextual controls.
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Curated Direct Supply: Pre‑vetted app inventory and SSP mixes with brand‑safe placements.
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Creative & Experimentation: UGC and playable concepts, weekly iterations, fatigue rules, and win‑rate tracking.
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Measurement: SKAN 4/5 readiness, Android Privacy Sandbox testing, MMM inputs, post‑install quality checks.
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Anti‑Fraud: Multi‑layer screening (pre‑bid + post‑bid) and partner verifications.
For Publishers & Supply Partners
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Monetization: Demand from top global advertisers and iGaming brands.
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Compliance: Ads.txt/app‑ads.txt, brand safety, and payment transparency.
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Growth: Direct deals and fair RPMs with long‑term relationships.

Technology & Data
Signal‑aware bidding
Optimize to events that predict LTV (purchase, deposit, trial → paid
Cohort analytics
Track ROAS and retention by geo, source, placement, and creative
Transparency
Site/app‑level reporting, placement IDs where available
